You never know when bad breath might get in the way of everyday life. It can be obvious to everyone except you.
That’s why it’s time to call out the “Smellephant” in the room!

At UltraDEX, we know that everyone wants to feel fresh breath confident, yet the topic is such a social taboo that if we are affected by bad breath, chances are no one will tell us. It’s a classic elephant in the room situation that UltraDEX is committed to talking about.
We can and should talk about bad breath.
Statistically, 1 in 4 adults suffer with bad breath1. However, more than half of us have anxiety about bad breath2. It can happen to anyone and there are simple, effective solutions to ensure day-long fresh breath confidence.
You never know when you might need it so be fresh breath confident all day, every day with UltraDEX.


The UltraDEX Smellephant tour is bringing fresh breath confidence to London – and the chance to win great prizes! This July, watch out for the Smellephant in London.
Approach our brand ambassadors and they will give you two free samples of UltraDEX mouthwash and two discount vouchers – one for you, and perhaps one to share with someone you know.

We’re also offering one lucky winner a professional Enlighten Teeth Whitening treatment* with renowned cosmetic dentist Dr Ash Parmar at his clinic Smile Design By Ash. Plus ten lucky runners-up will win a prize bundle of UltraDEX and Philips oral care products.
To enter the competition, first you have to find the Smellephant in London!

Follow @ultradex_uk on Instagram, take a selfie with the Smellephant and tag us by 31st July 2019 to enter the competition (Terms and Conditions apply). Don’t forget to use the #youneverknow in your posts.
*Commercial value £595

This July, find the Smellephant in London
17th Farringdon
18th Victoria
19th Oxford Street
20th Boxpark Shoreditch
22nd Holborn
23rd Bank
24th Liverpool St
25th Waterloo
26th King’s Cross
29th Old Street


It’s happened to the stars of our new video campaign. Has it ever happened to you? It could be what kills the conversation in an important business meeting. It could be what ruins a magical moment on a first date, or what puts a flatmate off their breakfast.
Bad breath can come from a variety of sources, but the good news is that 90% of the time, the cause is in the mouth3. UltraDEX is a clinically proven and effective solution, eliminating bad breath compounds instantly for 12 hours of fresh breath confidence.